A reader of the Observer has brought to our attention a matter we believe must be addressed immediately – “Tweets” emanating from Village Hall via our government’s Twitter account.
Less than two weeks ago, a tweet was sent to 521 followers of the Village Twitter account informing them there was still time left to get a free “Slurpee” at 7-Eleven. The message posed the thought-provoking question – “What’s your favorite flavor?”
Yesterday was “National Hot Dog Day,” and this clearly warranted another proclamation by the Village of Barrington Hills.
Here are screen captures of both tweets mentioned:
Free 7-Eleven Slurpee
National Hot Dog Day
The Observer believes whomever is authoring these messages has good intentions. But perhaps that rare enthusiasm found among our Village staff should be channeled elsewhere where it’s truly needed.
Undoubtedly with all the issues facing our Village these days, this is very minor, so some may wonder why The Observer bothers to raise this one. The answer is that messages of this type reflect not only on our Village staff and elected officials, but more importantly, its residents.
The Observer will be publishing an in-depth opinion piece on the sad state of communications emanating from Village hall in the coming weeks.
In the meantime, however, we implore Trustees Meroni and Selman, both of whom liaise with the Communications Committee, to provide more oversight over Twitter communications in order to prevent further embarrassment to residents and ultimately themselves.
– The Observer